Our Story

Phone? Keys? Wallet? Good-luck charm? You’re set for the day! TOUCH WOOD!

As an inventor, pilot, and entrepreneur Eva’s latest business idea, ‘Wooden Bet On It’ was birthed at 36,000 feet when she was a former flight attendant while inside a glorified tin can with wings, and there was certainly no wood to touch to ward off bad luck! One of the first prototypes was used by Eva when she was sitting her commercial pilots licence as a small piece of good luck to carry with her, and saying “touch wood this goes well” and looked around her cabin for something made of wood.

A few years later, with her pilot’s licence gained, Eva has followed that original inspiration through to research and design, creating prototypes and undertaking extensive manufacturing options, before launching her first run of recycled good luck cards that can be carried everywhere.

The idea for WoodenBetOnIt® came from the countless amount of times I was with people in all sorts of situations, who for superstition purposes (or just for good luck), wanted to touch wood… So the idea was born – to always have some wood with you for these times – says Eva

But not just any piece of wood, something that also means something, that you would be proud to show others, because it has a little bit of you in it ie your sign of the zodiac, or a saying that is really important.

We at WoodenBetOnIt® want you to feel comfortable where ever you are, at sea, in the air, where ever you are cause you always will have some wood there just in case someone utters those words “touch wood!”

Now with the addition of OrgoneIt Cards and Structures (Orgonite) into the WoodenBetOnIt®  lineup, we are sure you will find something awesome!

WoodenBetOnIt® was created in Wellington, NZ and now is based at Uluru/Ayers Rock, Australia.